Jagex is a company from Smarthuiyuan's blog

Assuming $50/hr, that's ~$80,000 to RuneScape gold develop this event. It costs about $40 in bonds to buy all of the cosmetics, and that's not including leveling the artisan up, IDK how that math works out but skimming the numbers it'd most likely be at least double that, so let us say $80. That means only ~1000 gamers need to pay for this event in order for it to be rewarding, and that's not even such as the sharks who will purchase everything plus a dozen of each of the consumables, or the many more who will put a couple of bonds to it but not go all-in.

As an example, take Desperate Measures. It was officially announced about 3 months before launch, so you understand that it was in development a long time before that. It attracted new resources, story development, etc.. Most likely this would have been multiple months of development with rather a large team, but simply to show the point, let us say it costs precisely the same as the Artisan event to develop this quest. Unlike the previous case, it costs nothing for existing members to engage this content. The only way that this makes money is when people come back into the sport and resubscribe to play this. At $11/month for membership, you'd need over 5000 players to resub for this to become rewarding. That's 5x the engagement needed compared to a small MTX event, and this is based on earning new or bringing back returning subs - a thing considerably more difficult to perform than getting existing users to spend a little extra.

In the end of the day, Jagex is a company, and if they wish to keep the lights on, they then can't manage to dump buckets of cash into material that doesn't earn revenue. I'm not saying that this is an excuse to never develop new content - on the contrary, they have to keep the userbase participated or there will be no left to pay for whatever - but it does explain why monetized content appears to be prioritized and sent more precisely than other content. As for me, I quite like the way they're leaning of earning certain permanent improvement with every event, even though this first one wasn't a huge success.

Good RuneScape gaming experience with participating and Buy RS gold Contemporary

Previous post     
     Next post
     Blog home

The Wall

No comments
You need to sign in to comment


By Smarthuiyuan
Added Sep 21



Your rate:
Total: (0 rates)